You’re Being Conditioned Out Of Being Human

Sir Ken Robinson: We don’t grow into creativity, we grow out of it. Or rather, we get educated out of it.

What’s the world going to look like in 50 years? Will the entire world, from continent to continent, be connected to free, unlimited wifi? Will formerly barren landscapes burst with lush, sustainably farmed crops, reducing world hunger to zero? Will there be fully green cities, running on renewable energy with carbon emissions at zero? Will there be access to healthcare for anyone who needs it, regardless of socioeconomic status, to lower mortality rates, and nearly eradicate infectious disease? Will a 94-year old Tom Brady break his own record for oldest player to win a Super Bowl MVP?

Many of you are probably thinking, “Those things are impossible,” but before you click out of this article, let me remind you that we’re in the 21st century at the dawn of the Automation Revolution, while the system in which we work and are educated is a 19th century system from the dawn of the Industrial Revolution. So, yes, in our current system, those things are impossible, but that isn’t inevitable. Our system is costing us the contribution of millions of people who spend their days driving trucks, making sales, and micromanaging their subordinates, instead of exploring their creativity to discover their true potential.

Rather than lament what isn’t, it’s vital to begin from what is, which is where the work of thinkers such as Sir Ken Robinson come into play. Though Sir Ken unfortunately passed away last week, that doesn’t mean his calls for an education revolution have to pass away with him.

His work is painfully relevant today, because many of the worlds problems stem, not from inequality, systemic racism, or capitalism (though those don’t help), but from receiving an education that doesn’t allow children to explore, play, or embrace their differences. In an industrial world, people are conditioned to be compliant, to memorize facts, and to meet quotas, but human beings are at our best when allowed to explore our creativity. Because we’re taught to not question the way things have always been done, it costs us the opportunity to find ways to make things better.

Remember the embarrassment of answering a question incorrectly in front of the class? Or when you thought you had a great idea, and you were laughed at? Think about how it felt to receive a bad grade on a test or project. In the current system, failure, being wrong, and making mistakes are the worst things a person can do. This conditions the creativity out of children, and we become a world where only 15% of people are engaged at work (Gallup) — a world where over 3 million teens have experienced a depressive episode in the last year (SAMHSA). A world where only 14% of American adults say they’re very happy (University of Chicago).

By conditioning the creativity out of people, people are becoming like the robots that will be taking human jobs, and ironically, to prepare for the incoming wave of automation, people need to be creative. As Sir Ken said in his prophetic first TED Talk from 2007,

“If you’re not prepared to be wrong, you’ll never come up with anything original. By the time they get to be adults, most kids have lost that capacity. They’ve become frightened of being wrong, and we run our companies like this — we stigmatize mistakes — and we’re now running national education systems where mistakes are the worst thing you can make. The result is that we’re educating people out of their creative capacities.

We don’t grow into creativity, we grow out of it. Or rather, we get educated out of it.”

Sir Ken Robinson

Most of you reading this aren’t kids (if you are, go outside and play, you psychopath), but that doesn’t mean you can’t take something away from this: it’s okay to be wrong. It’s okay to think outside of the box and get your ideas shot down. It’s okay to be laughed at because you think or do things differently. If we want to leave future generations a world we can be proud of, we’re going make a lot of mistakes, but with each mistake, we’ll be one step closer to a world where children are taught that it’s okay to be themselves, take risks, and make mistakes. If we don’t start taking action now, the world in 50 years won’t feel much different than the world today, and that’s not something we can be proud of.

4 Reasons Why The Office Clown Is Important To The Workplace

In school, I took more than my fair share of trips to detention and, as a result, received a fair share of admonishment from my parents after coming home with notes from teachers.

“You don’t want to be the class clown, do you?”

“You don’t need to talk out in class – you have a D in math.”

“Stop trying to be funny all the time. It’s not going to get you anywhere”

They also used to tell me that I couldn’t possibly make a living playing video games while 176 gamers are out there mashing buttons for six figure salaries (esportsearnings.com).

Now that I’ve fully embraced my role as class clown, I’m here to spread the good news: if you’re the class clown, KEEP GOING.

And if you’re a manager who has a class clown on your hands, LEAN INTO IT.

I’m not saying to head to your local open mic and try your hand at stand-up comedy (unless you really want to), but I am saying that there are benefits to being the class clown in the workplace. Whether you’re the class clown or you’re in a leadership position and trying to figure out what to do about the class clown in your workplace, lean into the laughs. Don’t worry, there are ways to utilize it as a tool to improve your culture. According to a study reported in The International Journal of Humor Research, office jokers were considered invaluable team members by coworkers and managers. Here are 4 reasons why:

1. They provide stress relief

Have you ever had a stressful day at work where it seemed like everything was going wrong when suddenly, a beautiful angel came swooping into your office and made you laugh so hard you forgot you were having a terrible day? Sometimes, it’s just what the doctor ordered, and stifling your resident joker’s ability to do this can be harmful for office morale. A quick shot of dopamine in the form of a joke making light of the day can offset some of the demoralizing effects of stress and give us a jolt of perspective.

2. They’re integral in building a strong culture

So you say you want to attract and retain the best and brightest applicants. In various surveys and polls, millennials would rather work somewhere where their work carries meaning and allows room for creativity over a company that just pays well. In a world where companies are competing with, not only their competitors down the street, but on the other side of the country to hire the best talent, culture plays a vital role. If potential hires can see that you not only allow your people to showcase their creativity and humor, but you embrace it, they’re more likely to be excited about your potential partnership. As an added bonus, office jokers naturally put fun twists into stories about the company, thus playing a key role in keeping the corporate history alive.

3. They question authority without subverting it

As a manager, life becomes easier when you give someone a task and they respond, “Yes, right away!” But sometimes, believe it or not, your employees may have a better idea for how things could be done since they have a different perspective of their jobs than you. For many managers, the thought of employees not being subservient to every request and demand can be scary, but fear not, because questions can often bring better answers and ideas than your people blindly nodding along with everything you say. You don’t want blatant insubordination, but there’s a difference between that and your office joker poking holes in the legitimacy of your commands. Along with this openness, you must be vigilant about being open to new ideas. If you’re going to be open to your authority being questioned, you better make it clear that:

  • those who question you damn sure better have a new idea that improves upon yours
  • you have a forum for employees and coworkers to come to you with ideas and you LISTEN and try to improve upon them when necessary

otherwise, people will have trouble taking you seriously.

4. They push boundaries

Bringing humor into a professional setting carries with it many risks, but in today’s world of rapid and continuous expansion, taking risks is one of the most important actions for keeping your organization ahead of the curve. When you embrace office jokers, especially when you’re comfortable with their challenges, this signals to the rest of the office that you’ve got an open mind when they try new things, which is a natural human tendency. With risks come failure, which is where your leadership is most important. When your people fall short with their new ideas, it’s up to you to help them discover new ways to course correct by utilizing objective facts – not subjective emotions –  from which they can learn. Human beings learn more from messing up than from everything always going to plan. Allowing the office joker more freedom in itself is a risk, but if the strategy initially doesn’t work out, it gives you the wisdom to respond in a new way, which communicates the important act of showing, not telling. By course correcting yourself, you serve as an example for how your people should respond when their ideas don’t work. After all, this is a team effort – no matter if your role is manager, clown, or both.

4 Reasons You Should Make Humor Part Of Your Advertising

We’re surrounded. There’s no escape. Everywhere we look we’re being marketed to, and it’s overwhelming to the point of paralysis. If we aren’t being bombarded by ads while watching TV, listening to a podcast, or driving down a highway, take a look at your phone and scroll through your Instagram feed for ten seconds, and there’s another ad. How do we cut through the clutter and get potential customers to stop their scrolling long enough to absorb the content of our ads? Make a connection, and a simple way to connect with another human is through laughter. No matter your product or service, if you can get a laugh out of someone, whether they’re looking to buy what you’re selling or not, you’ve created the opening stages of a relationship with that person. Eventually, when they’re looking for what you’re selling, guess who they’ll remember more than that dry, “Buy our product… pleeeeease” desperation of your competitor.

Why is humor such a powerful tool in advertising? In his book, The Humor Advantage, Michael Kerr lists four reasons:

1. It helps attract attention

Like I said above, are you more likely to skip an ad when it makes you laugh, or are you more likely to skip an ad when it’s evidently trying to sell something to you?

2. It can enhance memory and comprehension

A study done at San Diego State University found that the students of professors who incorporated relevant humor into their lessons scored significantly higher than the other students. When teachers were trained to use at least 3 on-topic jokes per lesson, learning increased by more than 15% and these improvements lasted throughout the entire semester. Why? Humor forces the mind to work more than if the ideas were presented in a straightforward manner. Your brain has to connect ideas, and in doing so, creates a longer lasting impact. This is why Geico commercials don’t just say, “15 minutes saves 15% or more on car insurance.” They add a funny gag with a quick set-up and punchline so your brain makes a connection, then they hit you with that tagline. It’s genius.

3. In some situations, it’s more persuasive

A Journal of General Psychology study found that under certain conditions, humor can be highly persuasive when delivering a message that people can disagree with. Why? Because humor serves as a distraction and can reveal a new perspective, it opens our minds to allow new information in. With this in mind, perhaps those looking to start a movement on, say, climate change should ease up on instill fear as a motivating tactic, and instead find what’s funny about maintaining the status quo on carbon emissions. Which do you think will be more effective at swaying the people who disagree with their position?

4. It tends to enhance the likability and credibility of the source

It’s basic human behavior: if someone makes us laugh, we look forward to seeing and spending time with that person. When our brains associate the release of dopamine through laughter with another person, they’ll drive us to want to interact with that person for more dopamine. A study in the magazine Psychological Reports found that women who overhear men tell funny jokes found them to be smarter and more attractive than men who don’t. Do you hear that, advertisers? Not only can your humor attract potential customers and clients, you just may find your future wife too… That’s not the point I want you to take from this.

Set yourself apart the next time you set up an ad campaign for your business and incorporate some humor. For help in doing this, check out Water Cooler Comedy’s Funny Promotional Video package here: https://www.watercoolercomedy.org/packages

7 Reasons Why Work Is The Time And Place To Laugh

I had just finished presenting at a leadership conference when my phone vibrated in my pocket; it was an email from a gentleman named Bruce who had booked me to speak at another leadership conference five months later. It turns out, he had just seen me speak, so the only reason he could be emailing me is because couldn’t wait to have me present to his group. What the email actually said was, “We’re going to rescind our request to have you present to our group,” then he called me “wildly unprofessional” which was just salt in the wound. That was unnecessary, Bruce.

The audience laughed throughout, I was approached by another attendee to speak for her group, and I received an email thanking me for my “funny and insightful presentation.” What the hell was wrong with Bruce?

But the more I reread his email and thought about what he had said, the more I could see his point of view: my presentation was designed to shake people out of their comfort zones by making fun of the status quo of work, but I didn’t take into account that many people comfortable with the status quo.

(Also, dick jokes aren’t typically part of your standard HR presentation. My bad, Bruce.)

The status quo of work I was making fun of: 1 in 3 Americans are engaged by their jobs and this disengagement costs American companies $450-$550 billion per year.

How can we engage the people who work with and for us and disrupt this status quo?

Remember you’re a human being and so are they. The world needs to be able to laugh at itself, which is why I sometimes approach my presentations with uncomfortable humor. When we can acknowledge that discomfort, we come to the realization that perhaps it’s time to make changes, and what better way than to introduce laughter into the fabric of work?

Do you like to laugh? Of course you do! And if you know you’re going somewhere you’re going to laugh, don’t you look forward to it? My hypothesis: if people actually look forward to laughing at work, it’ll engage them and inspire them to work better.

Here are 7 reasons why it’s time to make work the time and place to laugh:

1. Improves employee performance

According to a 2007 University of Missouri study, employees with a sense of humor show higher productivity, more effective communication, and a psychological connection to their work.

2. Improves leadership skills

According to the same University of Missouri study, leaders with a sense of humor were found to be more effective at motivating others and reducing workplace stress.

3. Employees want humor in the workplace

A Bell Leadership Institute survey found that employees would rather work for leaders who exhibit a sense of humor, as well as a strong work ethic. Imagine that!

4. Increases shareholder returns

A study by Huet and Associates found that organizations with higher levels of employee engagement where humor played a role outperformed similar companies on the stock market with increased shareholder returns of 19%.

5. Reduces the number of sick days

We’ve all heard that “laughter is the best medicine.” This doesn’t mean to stop taking your meds and laugh constantly, but incorporating laughter into your workplace’s leadership strategy improves overall health. The endorphins, oxytocin, and dopamine that is released into the bloodstream when we laugh counteracts the cortisol that stress releases, thus reducing sick days and increasing productivity. Studies have found that consistent laughter lowers blood pressure, increases oxygen flow, fights upper respiratory infections, and improves pain tolerance.

6. Creates new perspectives of problems

Whether it’s a difficult coworker who spends most of their day complaining or a worldwide pandemic strikes, being able to laugh about it gives us a healthier perspective. Laughing about something minimizes the psychological impact by giving ourselves power over that thing. When we laugh about something that’s “too soon,” it’s our brain’s way of saying “I haven’t seen it that way before.” If we know to laugh, it presents a bigger picture that makes adversity seem smaller.

7. Helps solve creative challenges

In such a fast-paced world, outside-of-the-box thinking is vital in workplaces, and laughter activates our creativity much better than simply telling others to “think creatively, idiot.” A University of Maryland study found that groups who were shown funny videos then solved creative challenges at a rate of 58% vs. the 30% exhibited by control groups. So have the office watch, well, The Office before a meeting where you need ideas.

If you work for an organization looking for a creative edge, take a moment to find small ways to have fun around the office: from sharing funny memes to incorporating humor into your boring slideshows, there are a myriad of ways. Above are just 7 reasons to make work the time and place to laugh, but the benefits are endless. This is why it’s time to change what it means to be “professional” and explore what it means to be “wildly unprofessional.”