What If COVID-19 Isn’t A Bad Thing?

Source: Discoversociety.org

That title makes me sound like someone going into a downward spiral to madness. Don’t worry, I won’t be formulating some diabolical scheme to replace the flu vaccine with vials of COVID, but I do think this is a question we have to ask ourselves.

Sure, the effects of the virus are less than desirable, and this has shown us we have a lot of growing to do in terms of virology, our political and economic systems, and, you know, being better humans. But in calling this virus as simply “bad,” or “negative,” or a “disaster,” we limit our potential to grow beyond it. ” I’m not a lunatic — I swear — I’m not going to label this pandemic as “good” either. You see, this unexpected worldwide disruption that threw a sense of stasis into chaos is neither good nor bad. The virus doesn’t pick and choose who to infect, who to kill, and what side to take in a political debate, but our need to answer the definitive question of “good vs. bad” has skewed how we view it, feel about it, and deal with it. It also impacts people’s perceptions of other people. Somehow, a “common enemy” has created more of an “us vs. them” dynamic than the “we’re in this together” narrative nearly every marketing campaign adopted at the beginning of it all.

Nice try, Southwest Airlines — looks like we aren’t free to move around the country.

Binary thinking destroys nuance, and when dealing with a never-before-seen health crisis, nuance is needed in order for us to generate creative solutions more than ever. One of my favorite Shakespeare quotes sums it up pretty succinctly:

“There is nothing either good or bad, but thinking makes it so.”

Our brain absorbs so much data every day, we categorize it subconsciously based upon our conditioning, so when we decide that something is either good or bad, right or wrong, or Republican or Democrat, our brains search for the details that support our position, and we act on that information. This severely limits possibilities, so that if someone is arguing on behalf of a conflicting opinion, it becomes nearly impossible to see logic in their perspective. At the same time, they have no idea how you can be so daft.

What’s the solution?

When you hear yourself shove an obstacle, another person, or some opinion into the good or bad categories, stop yourself. Instead, for example, say COVID-19 is an opportunity. If you have the time, make a list of as many ways your situation can be an opportunity, and benefit from an expanded, nuanced perspective that wasn’t even a possibility moments before. Good and bad create a limited perception of the problem, but by labeling it as an opportunity, it opens our minds up to waaaaay more possibilities.

For example, COVID-19 has opened up opportunities to:

  1. Learn to be comfortable being uncomfortable
  2. Practice adapting to sudden adversity
  3. Lean into new technologies that have the power to connect people from across the globe
  4. Develop more of a sense of meaning in people’s work
  5. Work remotely, reducing commuting time that can add unnecessary stressors to people’s days
  6. Educate people on disseminating the truth of online content
  7. Start new conversations about new problems that need addressed
  8. Empathize with and be kind to others — we’re all going through this
  9. Adapt new leadership strategies that emphasize the creativity of the people around you
  10. Discover new mediums for producing content

See what I mean? This list could keep going and going and…

Except we’re so focused on outcomes, being right, and forcing abstract events into categories, that most of us aren’t even discussing how many opportunities exist right in front of our eyes. We’re just choosing not to see them.

Without adversity, there can be no growth, but if we spend all of our time cementing our own opinions with reasons why the current crisis is bad, we miss out. Take some time and ask yourself, “How is my situation an opportunity to be kind, to connect with people unlike me, to be open to new ideas, to address this obstacle differently, and to try something new?” This changes what you see, how you feel, what you do, and what you get. Like those early marketing campaigns said, “We’re all in this together.” It’s time to act like it.

The Dos And Don’ts Of Maintaining (And Boosting) Mask Morale At Work

Masks are now mandatory at your workplace and not everyone’s happy about it.

Regardless of where you stand on wearing a mask, the reality is that in many cases, you’re legally mandated to wear one in public, unless you’re eating or drinking, or face the consequences. It’s a minuscule disruption of the daily status quo and will have the same impact on someone’s ability to do their job as adding a new coat of paint to the office walls. Somehow, however, it has become a national talking point that has led to verbal altercations, assault, and even murder.

And murder has a tendency to lower morale.

As a leader, you have so much on your plate, and now employees are complaining about having to wear a mask while they work, while others are complaining about their coworkers who refuse to wear one.

What do you do? Here are some dos and don’ts for making sure the people in your organization are compliant while maintaining morale:

Do: Remember Human Behavior

Throughout all of history, when confronted with new ideas policies, or technology, people have a bad habit of resisting change.

You purchase new technology that’ll make their jobs easier: “I don’t want to learn this. I’m doing just fine with the technology I have.” You introduce a new policy that’ll boost morale: “That’s not the way we’ve always done it.” You hire new managers: “I’ve been here longer! They have no idea what they’re doing!” It seems like you can never win.

The goal here is to make them comfortable with the uncomfortable, and in this case, the uncomfortable is wearing a thin piece of cloth over their faces.

Don’t: Judge Or Allow Judgment Thinking

Right, wrong, good, bad, stupid, smart – it doesn’t matter how people judge the mask wearing policies. You’ll have people on all sides of the spectrum, which is a beautiful thing, but that’s not what’s important here. Focusing on people’s opinions on mask wearing and the effects of mask wearing are inconsequential to the results you are looking for.

Do: Emphasize Opportunity Thinking

Let’s just get this out of the way: mask-wearing is going to be a part of our culture for the foreseeable future, so the best option here is to just lean into it. Instead of offering our opinions based on what already is, it’s more engaging and productive to focus on how it’s an opportunity to build your brand, have fun, incorporate the mask into your work, or lean into the creativity of your coworkers. When we see something as an opportunity, there is no limit to its potential. When we see something as good, bad, etc., we create a closed-ended situation.

Don’t: Close Your Door To Complaints

Though judgment thinking isn’t as productive as opportunity thinking, it’s human nature to judge and focus on what’s wrong. If you close your door to complaints, this is a subconscious message that your door will be closed to ideas too. Open up a line of communication and guide the complainers and those who can’t stop thinking about how much this sucks away from their position toward action.

Do: Clearly Communicate That You’re On Their Side

Communicate the fact that you want them to be able to work to the best of their ability and be happy while they’re doing it. Set a hard line by saying something like, “There’s nothing I can do about mask-wearing, but I’m willing to help you find ways to make the most of this situation.” Now listen to them without responding, other than asking clarifying questions when necessary. Through the power of asking questions, guide them to the realization that this is an opportunity for them to creatively contribute to something they care about. If they have ideas, don’t shoot them down. Let them work the idea through, and if it isn’t a solid or actionable idea yet, give them the option to work it out and come back to you. The important thing here is to make sure these people feel heard and that you’re not just smiling and nodding so they leave you alone.

Do: Lean Into The Talent Of Your People To Create A Shared Experience

If you must mask, mask in style. See if you can get the okay from higher-ups to allow a mask-designing contest, where your resident artists, comedians, or fashion designers can create a mask that’s fun, fabulous, fits with the culture, or all three. This creates a shared, collaborative experience that reminds everyone, “We’re in this together.”